Dollars and Jens
Thursday, January 15, 2004
 
Gillette introduces new razor
Gillette has found a synergy with its Duracell unit:
Gillette is launching a battery-powered, "pulsating" version of its market-leading Mach3 razor, opening a new front in the battle with rival Schick-Wilkinson Sword for domination of the global razor market.
"Pulsating"? When I put a sharp blade near my face, I like to feel a sense of control.

On the other hand, Remington (a subsidiary of Rayovac) has been selling something like this for years.

I own shares in Berkshire Hathaway, which owns 9% of Gillette.


Powered by Blogger